In this project, we at Olagee partnered with a client in the Hair Extensions & Wigs industry to enhance their online visibility and attract more customers through effective SEO. We began with comprehensive keyword research to identify high-traffic terms relevant to their market. This research informed our targeted SEO strategy.
Key Actions Taken:
- On-Page SEO: Optimized meta tags, headers, and product descriptions with targeted keywords. Improved site structure and internal linking for better user experience and search engine crawlability.
- Content Creation: Developed high-quality content addressing customer queries and showcasing expertise.
- Off-Page SEO: Built a strong backlink profile through collaborations with beauty bloggers, influencers, and industry sites.
Results: The client experienced a substantial increase in organic traffic, higher keyword rankings, and improved engagement, leading to more sales and solidifying their position in the market.